Through sponsorship and personal donations, we hope to cover our yearly operating costs. If you enjoyed one of our awesome routes, we would encourage you to make a donation. We deeply appreciate it! We’ve included our yearly budget below and we’ve included our outcomes.
2022 Operating Budget: $90,000 Total
Technology / Website: $30,000
- Over 150+ pages and 40,000 images
- Web hosting (i.e. high speed, WordPress optimized server)
- Web and Mobile templates
- Web tools (image optimization, site optimization, cache features, SEO, CDN’s, maps, etc.)
- Image storage
- Backups (2 site backup)
- Navigation and emergency rescue devices and subscriptions
- Mapping technologies and subscriptions
- Technical consulting
- Total Redesign of the website
Marketing: $5,000
- Ball caps / T-shirts / Water bottles (for promotional give aways and thank you gifts)
- Stickers
- Flyers
- Business Cards
- Seminar supplies
Content Creation: $44,000
- Basic admin support to work on the website
General Supplies: $1,000
- Partner Entertainment
- Office Supplies
Legal, Accounting and Insurance: $10,000
- Nonprofit formation and application to IRS
- Trademark rights / protection (ongoing)
- Insurance
- Miscellaneous
Note: Funds are not used for transportation for finding routes, or purchasing the vehicles with Dirty Freehub logos. Route ambassadors and board members are volunteers.
Our Successes
Results
- Total: 200+ Routes Guides (over 10,000 miles)
- Route Metrics (average): 41 miles with 3,369 Feet of Gain
- Seminars Conducted
- Riding Southern Arizona Gravel / February 2020
- Riding Gravel in Tasmania (repeat of February seminar) / May 2019
- Toss Your Tubes / April 2019
- Navigating with a Wahoo / April 2019
- Navigating with a Garmin / March 2019
- Riding Gravel in Tasmania / February 2019
- Gravel 101 – Intro to Gravel / Spring 2018
- Gravel 201 – The Tech of Gravel / Spring 2018
- Gravel 201 – Tubeless / Spring 2018
- Gravel 301 – Navigation / Spring 2018
- Dirty Freehub in the press
- Basecamp: Maupin/Dufur / The Source/ Nov 2019
- Close Calls / The Source/ May 2019
- Adventures of Gravel Girl / Cycle Oregon Newsletter / March 2019
- Central Oregon Athletes Set New Year’s Goals / Bend Bulletin / January 2019
- Tasmania the Next Gravel Capital? / Gravel Cyclist / December 2018
- Top Ten Rides in Central Oregon / The Source / November 2018
- Four New Gravel Routes to Ride / Bend Living Magazine / August 2018
- The Gravel Roads of Oregon, USA / Gravel Cyclist / June 2018
- Local Cyclists Share Their Love of Cycling / Bend Bulletin / March 2018
- Gravel Rides
- In 2019
- Earth Day Gravel ride and trash clean up. 15 riders, 12+ bags of trash collected from the Horse to Horse route.
- In 2018
- 42 community rides organized and led (via BACE Meetup)
- 452 participants
- The BACE Meetup has 3,000+ members has hosted 1,500 events. Founded 2013. Gravel Girl is the overall organizer of BACE and Kevin is a Ride Organizer
- In 2019
Online Metrics
- Website: ~ 8,000 visitors / 30,000 page views a month
- Approximately 12,000 people following us via Facebook, Instagram, newsletter.
This Year / What We are Working in 2022
- Further route development / promotion including more Ride Ambassadors
- Challenges and trivia added to the routes
- Seminars
- Leading rides through BACE Meetup Group
- Partnerships with conservation organizations, economic development organizations, bike shops, and bike related businesses